The media landscape of the world has changed dramatically over the last decade or so. More so in the last three or five years. What used to be a scene dominated by traditional tri-media, has, I think, begrudgingly gave way to a brand new platform – social media and the internet.
News organizations, big and small, scrambled to find their way and their place in the big, big world of the internet. Some have even closed down entire departments because there’s just no way that they could compete against news and info that’s distributed freely online. It used to be that people had to wait for the next day’s paper or the next round of broadcast to get the news. These days, it’s as easy as checking your timeline or newsfeed for the lastest goings-on from your contacts in social media.
No doubt, the landscape of news gathering and news dissemination has changed.
Davao City’s growing reputation as an awakening dragon of a city is also awakening all sectors of it. So much is happening in so many nooks around the city. I just don’t think that our friends in traditional media has enough manpower to be everywhere in the city to cover these happenings. Quite simply, someone (or a group or someones) needs to fill the gap.
That’s where we come in – digital influencers.
Don’t get me wrong here. It’s not just about “influencing”. It’s not just about being on a promotional event so we can take home loot bags and brag about being able to be the first ones to visit a store or the first ones to avail of a particular product or be the ones to be on the front row seat and have selfies with celebrities. It’s about being there and sharing what had happened with our audience and, consequently, with the world.
There’s just so much beauty and good news happening all over Davao City. The opportunities are there.
There’s a need to gather news, tell the news. We’re all part of a digital revolution and our platform is a force to reckon with. And that is why we need more influencers.
Thank you to our generous sponsors for supporting Davao Digital Influencers, Inc.
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Coca-Cola FEMSA is the largest franchise bottler of Coca-Cola products in the world. The Company has 63 bottling facilities and serves more than 358 million consumers through more than 2,800,000 retailers and over 100,000 employees worldwide.
Locally, the Coca-Cola FEMSA Philippines operates 19 plants and 53 sales offices and distribution centers across the country. It has operates two plants and one Distribution Center in Davao. The first plant was established in May 1950 and is located along MacArthur Highway. The second plant is located in Barangay Darong, Sta. Cruz. Collectively, both plants employ around 350 associates.
The Davao Digital Influencers Inc. is supported by Cebu Pacific, the largest airline operating flights to Davao. It offers seat sales that go as low as P599 all-in, and a network that spans Asia, Australia, the Middle East and Guam. It operates direct flights from Singapore, Manila, Cebu, Iloilo, Bacolod, Cagayan de Oro and Zamboanga to Davao. Book now through bit.ly/DavaoCEB or call 7020-888. The latest seat sales are also up on Cebu Pacific’s Facebook and Twitter pages.
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